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Establishing a national identity can be tough these days, but Brazil has it pretty good. Their chief resources—as far as we can tell—are amazing weather, thousands of miles of beaches, and some of the most beautiful people in the world.

So maybe a swimsuit line or two isn’t such a bad call.

As it happens, Rio de Janiero is turning its attentions to the swimsuits in a big way, starting with a new beachwear fashion week and a general uptick in tropically minded bikinis. It hasn’t made its way around to menswear yet, and we’re not sure we want it too, but don’t be surprised if you see a lot more brightly-colored two-pieces on the beach this summer.

You’ll hear no complaints from us.

—R.B.

CONTRIBUTORS

  • Russell Brandom