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New in Town: Edita Vilkeviciute is the Next Big Thing. You heard it here first (well, second). [Luxist]

The Wisdom of Crowds: Gawker chronicles the rise and fall of the Zivity. For some reason, they just couldn’t make porn work on the internet. [Gawker]

You’re the Flannel Man: A.P.C. continues to impress. [Hypebeast]

Don’t, Bro: You can only work at a taser company for so long before someone decides to “demonstrate” on you. [Gizmodo]

Hugo in SoHo, Gucci Olympics and The Holiday Blues

Hugo Boss

High Grain: Ever wonder what your leather valise looks like under electron microscopy? No? Aw, you're no fun. [Carrying Contraption]

Newsstand Edition: An interesting Canadian charity that distributes jackets warmed by newspaper. [15Below Project]

Spring in Your Step: Opening Ceremony's desert boots coming next season. [The Daily Upgrade]

Big Blue: Our beloved Cathy Horyn writes 1,245 words on Pantone's color of the year. We wrote 90. Guess that's what separates the men from the boys—so to speak. [NYT]

Here Comes the Boss: And in the continuing mallification of SoHo… [Racked]

Pretty Shocking: An appropriately colored gift for the endangered woman in your life. [Bangkok Mafia]

Track Suits: Next year's Olympians will be battling each other (and the Beijing smog) in Gucci. [WWD, subscription required for full article]

House Bound: Yes, we would prefer a $2,000 Jay Kos robe with silk lining and piping to a pair of socks. Thank you. [NYT]