July’s a tricky month in the world of printed menswear.
Because even though summer only officially started last Friday, we’ve been talking about it since early May—and the last thing on our minds in the sweltering heat we’re all now starting to feel is fall tweeds.
It’s this “trickiness,” among other things, that led the gents at two of our big three men’s rags to the same decision years ago: July wasn’t worth the hassle of its own issue, so they tacked it onto the end of June’s. Which has given us the rare opportunity to look past those dusty old stalwarts to a few of the other menswear mags out there.
1980s metal, without a doubt the most absurd era of grooming in music, hits the big screen this June in Rock of Ages, and we like what we see: really good actors with really bad hair, including Tom Cruise, Russell Brand, Catherine Zeta-Jones, Mary J. Blige and Alec Baldwin—who, in the trailer released along with Sherlock Holmes 2, declares, “This place is about to become a sea of sweat, ear-shattering music and puke.” Ah, 1987.
Simply put: the dudes looked like ladies, thanks to Technicolor spandex, eyeliner, cocaine and a shitload of Aqua Net Purple, glam-rock’s preferred brand of hair spray. In fact, it’s rumored that members of Poison would exhaust one or two bottles each, every show. Thus the whole ozone layer conundrum.
Last night was an emotional roller coaster for anyone who cares about stammering royalty or Kirk Douglas’ well-being, but we thought we’d offer a few extra awards as a palette cleanser, starting with the best penguin suit of the night. Statuettes are available on request.
This one is more the product of an on-point costume designer than anyone’s personal style, but for something this good, we’ll make an exception.
The gentleman in question Russell Brand—seen here caught between the moon and New York City on the set of the upcoming Arthur remake. Slipping into a light lavender shirt, suspenders and extremely tight pants (what passes for his style trademark), Brand nails the upper-class manchild look just about perfectly. It’s a matter of finding the sweet spot between “louche” (e.g. aviatiors) and “trad” (e.g. the bowler)—making him a pretty good icon for anyone with a closet full of J.Press and a declining sense of propriety.