It was a record-breaking weekend for The Master, P.T. Anderson’s latest starring Philip Seymour Hoffman and Joaquin Phoenix. The film brought in $728,745, which didn’t strike us as much of a big deal either, until we learned that it was only playing in five theaters this weekend.
As such, it set a new record for per-screen earnings: $145,949.
The last time we checked in on stylishness returning to the big screen, our list of this year’s crop of promising movies ended with The Master. All we had was a short teaser then—director Paul Thomas Anderson has been patently tight-lipped about the film—but the trailer has finally been released. (All part of a calculated media rollout, which began in Cannes last year when a shadowy poster appeared with only the words “Untitled Paul Thomas Anderson Project” on it.) We finally get to see Philip Seymour Hoffman in all of his L. Ron Hubbard-ness, donning a navy double-breasted blazer and addressing a yet-to-be-revealed audience. It’s all very intriguing and creepy at the same time—especially with everyone dressed in dusty ’50s-era high-waisted slacks.