But for those of you inclined to go for the haymaker, we’d like to present the holy grail of competitive gift-giving—something we here at Kempt HQ like to call “Going Long.” (Trademark pending.)
Think of Going Long as the ultimate showcase of confidence and thoughtfulness—an Oprah Winfrey-an approach to appeasing the masses. You find one tremendously bold, unquestionably useful yet wholly unexpected piece of property, and you buy one for everyone. That’s it. No gift diversity here.
Done right, your generous persona goes viral, ensuring you invitations, favors and godchildren for years to come. Possibly even a LinkedIn referral. Done wrong, and… well, let’s just say your refrigerator door might be a bit bare next winter.