world of men's style / fashion / grooming

An UrbanDaddy Publication

The Professor


Tweed has never been the hottest look, but it may be having its own trendlet. Ladies and Gentlemen, welcome to academic-chic.

This “Academia Jacket” from Visim has been making the Japanese retail rounds, and caught the eye of the streetwear tastemakers at High Snobiety and nascent King of all Media Kanye West. It’s a natural step from the accountant fetishism of Thom Browne—who, coincidentally, was just named GQ’s Designer of the Year—but we can’t help but wonder where this leads. Glasses can always get nerdier, but we imagine we’ll see library-themed nightclubs popping up next summer.

Our advice is to start snapping up hardcovers now. After all, you'll need accessories.