These jeans come from the dye-minded Brits at Tender Co., by way of Amsterdam’s Tenue de Nimes—and they’re the best pair we’ve seen all year. Instead of the traditional indigo, they opted for a reddish hue they’re calling “flowerpot,” which should match the season even better. That fabric is 15-ounce duck canvas, the same kind used for tarps and sea bags. Look close and you’ll see tiny streaks from the vat-dyeing process—making each pair one-of-a-kind. And since they don’t want them to get too popular, they’re limiting it to a run of 12.



  • Russell Brandom