Whether it’s flash mobs or tumblrs, a good idea can only last so long before someone turns it to commerce. The Sartorialist lasted longer than most, but after last month’s Gant advert, a third party has turned Scott Schuman’s idea of street style photo-blogging into a full blown clothing store.
The British site Stitsh has a familiar look, but if you roll over any of the pictures, it’ll take you to sites where you can buy any of the items on the screen. Like a few others, we like the idea, even if it’s a little too focused on British streetwear brands for our taste. Can’t they get someone over to the West End?
- — Russell Brandom