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Having already enlisted Tim Hamilton, Loden Dager and creepy retail mimes, Uniqlo is setting their sights on one of New York’s finest: Opening Ceremony.

Opening Ceremony’s light kitch and occasional summer-in-Stockholm vibes should fit well with the Japanese megabrand, and it’ll be nice to see them get a little more recognition. For now we’ll just cross our fingers and hope it’s a men’s line.

—R.B.

CONTRIBUTORS

  • Russell Brandom