Being genuine is an increasingly rare talent, but the world of modeling wouldn’t be much without it.

Take this gentleman, for instance, from the latest PRPS lookbook. He’s a lot more unkempt than most models, and a good deal older too, but he has a kind of outsider shagginess that more than makes up for it. He isn’t in some Gucci-esque dreamworld; he’s just a guy having a good time trying on clothes. And as a result, the clothes look more natural and wearable than they otherwise might.

Think of it as the benefit of throwing in an unconventional face from time to time. And a beard or two.



  • Russell Brandom