Why Do These Socks Cost $1,500?
- Caitlin Ganswindt
Harrys of London recently unveiled “The Most Exclusive Sock in the World” and our minds got to reeling: do you need to know a guy who knows a guy to buy a pair? Is there a secret handshake for getting them on your feet? But mostly, why the hell do they cost $1,500?
Naturally, we did some investigating. Presenting: a by-the-numbers breakdown of the world’s most expensive socks...
100%: Cervelt, harvested from the coat of New Zealand red deer.
3 microns: Finer than Mongolian cashmere (formerly considered the world’s finest).
15 mm: Shorter than aforementioned cashmere fibers.
20 g: Cervelt yielded per deer annually.
68.58 g Fiber required for each pair.
2.2: Individual deer present in each sock.
100: Pairs made in total.
10: Pairs still available, as of this morning.
1,442.03: USD for each set of two.
1:10: Likelihood we’ll try to get our hands on a pair for “further research.”
$1,442.03: Projected expenses for January ’14.