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The Oral History of Swingers and the Keys to Going Viral

  • Kempt Staff

012314_LINKS_HED Today’s must-reads from around the Internet. Going Viral: The quest to learn why an idea goes viral has been debated since Aristotle’s time—he only defined three principles—but The New Yorker is pretty sure there are six.

Young Go Hards: Valet profiles the up and coming menswear label Brooklyn We Go Hard.

So Money: Grantland’soral history of Swingers is everything you wished it would be and more.

Hill Country: And speaking of low-budget triumphs, apparently Jonah Hill only earned the SAG minimum of 60 grand for his role in Wolf of Wall Street.