world of men's style / fashion / grooming

An UrbanDaddy Publication

Great Moments in Lookbooking

This SNS Herning sweater is the perfect example of anti-fashion—a timeless item that pops back up year after year as one of the menswear scene’s favorite items. So we were impressed that this lookbook managed to nail down the appeal so perfectly. That's how you do it, right down to the wet-look hair. Take notes, gentlemen.