world of men's style / fashion / grooming

An UrbanDaddy Publication

A Trad in Full


The dandy is a dying breed, and there’s one less today than there was a week ago. This morning’s New York Times brings word that Mr. Richard Merkin—an artist and a bon vivant, has passed away.

Of course, we have great respect for anyone who can pull off the bifecta of the bowler and boutonniere, but there’s plenty behind the outfits too. Merkin pulled off the rare, enviable trick of making a career out of a personal fixation—in his case, the more dapper corners of 20s and 30s style. It’s a subculture that’s still alive and well, and anyone with a trad streak would do well to leaf through Mr. Merkin’s catalog.